The ADHD Founder Business Coaching Programme
A structured, in-depth 1:1 programme designed for founders & entrepreneurs with ADHD (or self-identified traits) to work WITH their brain, transform their business and unlock their full potential
Explore the ProgrammeWhy The ADHD Founder Business Coaching Programme?
You’ve already built a real business, you have clients, you deliver great work. The foundations are there.
But despite the outward signals of success, you are exhausted from working in a system that doesn't fully support your brain. Deep down, you have an underlying fear that you won't be able to sustain this way of working, and so you work even harder and risk burning out.
You may recognise some of these challenges:
• You know you have the capability to make your business successful, but you feel it's costing you too much
• Despite all the external validation of success, deep down you are fearful that you may be 'found out' or that you won't be able to sustain your success
• To the outside world you look like you've got it together. Inside, it feels like organised chaos - and you're the only one holding it all up
• The business feels busy and reactive, rather than structured and strategic.
• You have more ideas in a single morning than most people have in a month. Turning any of them into consistent action is another story entirely
• You can show up brilliantly one week and completely fall off the next, and the guilt around that inconsistency is exhausting
• When you first properly understood ADHD, something clicked into place. Suddenly the way you've always worked - the hyperfocus, the inconsistency, the procrastination, the shame, it all finally made sense
The ADHD Founder Business Coaching Programme is designed to help you lean into your ADHD strengths, your leadership and founder identity fully, and unlock your potential, so you can grow and scale your business in a way that works for you.
Inside the programme, I focus on helping you:
• Transform the way in which you see yourself and your business, so that you unlearn all the harmful patterns that are holding you back, tap into your brain's strengths and continue building from a place of alignment and joy, rather than pushing through
• Help you drastically simplify, systemise and automate your business (using AI and other high leverage tools) so that you can be freed up to focus on your zone of genius
• Move away from hourly work toward scalable pricing and productised services, and structure your offers to suit your energy and way of working
• Re-wire your internal beliefs so that you build a rock solid foundation based on unconditional self-trust, knowing that you are not faulty and your brain has unique strengths for you to maximise.
• Develop the strategic thinking of a true business owner and ADHD founder
This is where you learn to approach your business from an entirely different perspective, and in turn, you will build around your values, natural strengths and rhythms to help you (and your business) thrive, without having to fit a neurotypical mould.
Book a ConsultationWho Is This For?
This programme is designed for established founders who have ADHD (or identify with ADHD traits) and want strategic business coaching that is ADHD-informed and entirely tailored to their specific needs, challenges and unique strenghts. With the view of taking their business to the next level, without forcing themselves into a system that doesn't work for their brain.
It may be a strong fit if you:
• Have already built a client base and want to grow more strategically and sustainably
• Identify as an ADHD founder who is highly capable, but you know you need very specific, tailored support to help you work WITH your brain instead of against it
• Want to increase revenue without simply working more hours or hustling harder
• Feel you have built something meaningful but feel frustrated that your ADHD is holding you back or creating setbacks
• Feel exhausted by running your business in a conventional way and wonder if there is a better way to do things that works for your brain
• Are ready to transition away from hourly billing toward more scalable pricing
• Want to attract higher-value clients and better opportunities
• Feel ready to step more fully into your role as the leader of your business
This programme is not about starting a business from scratch.
It is about helping you refine, strengthen, and scale the business you already have, with ADHD-informed in-depth business coaching and mentoring.
Book an Exploratory ConsultationWhat Will This Programme Help You Achieve?
Over either 90 days or six months, the programme helps you re-structure the foundations, systems and tools for a stronger, more scalable business, whilst creating an overhaul in your own self-identity, self-trust, and self-belief, which will unlock your next level of growth.
You will develop:
Unique clarity on your brain
You’ll gain deep clarity on how your brain thrives as an entrepreneur, the challenges it presents, and the ways you can work WITH your brain that allow you to not only succeed but thrive.
Drastic Simplification
Together we will work to drastically simplify your business so that you can more easily take action and make progress, without having to battle constant overwhelm and lack of focus or clarity
Stronger positioning and higher-value clients
By re-structuring your business (and you as a founder) from the roots up, you will develop unconditional self-trust and confidence, which will open you up to better opportunities and tangible business growth.
More scalable pricing and revenue models
You will be able to identify the best leverage business models and pricing for your unique circumstances, which means you will be able to continue growing your business without having to put in more hours or hustle.
Strategic decision-making
You’ll begin to think more like the CEO of your business, whilst embracing the unique strengths and superpowers of your ADHD brain - no longer perceiving it as a burden, but rather the very thing that will help you succeed in your business.
Book a ConsultationThe ADHD Founder Framework
The programme follows a structured methodology designed to help founders move from reactive growth to strategic leadership.
Over 90 days or six months, we work through five key ADHD-Informed Stages:
1. Specify
Clarifying your business model, positioning, and strategic priorities that work best with your strengths and energy
2. Simplify
Removing unnecessary complexity and focusing your efforts on what truly drives growth and keeps your brain from getting overwhelmed
3. Systemise
Building processes, automations and workflows that make your business more efficient and sustainable, whilst freeing up your bandwidth and energy to focus on your best work
4. Scale
Strengthening revenue streams, productising your IP and developing growth strategies so your business can expand without exhausting you, fully aligned with your ADHD-specific needs.
5. Spotlight
This is where we focus on your personal brand, and your positioning in your specific niche, so you can continue to attract opportunities, grow your business and deliver value sustainably and enjoyably
This framework will move you from exhausted, reactive and burnt out to a well systemised, leveraged and fully ADHD-aligned business, whilst building a rock solid identity as the awesome founder and human that you are.
Book an Exploratory ConsultationThe Deeper Transformation
The real goal of this programme is not simply to grow your business (although it is a key component).
It is also to help you become the kind of founder that has full trust in themselves, their capabilities and their brains, and shift from perceiving ADHD as a burden and instead learn to unlock its amazing potential, unique strengths and gifts.
A founder who can lead a business with clarity, confidence, and intention, whilst respecting their own brain wiring, energy patterns and unique ways of working.
By the end of the programme, many clients find that they:
• Feel completely differently about their brain and ADHD
• Perfectionism, strong inner critic and other potentially damaging traits are hugely reduced
• They finally feel like they can breathe, step back, and create something aligned with WHO THEY ARE
• A new found level of self-trust and confidence that unlocks not only their next level in business, but a whole new way of approaching life
• A lot more joy and enjoyment running a business that works with their brain, and allows them time to pursue their many other interests
• A more profitable, consistent and expansive business that feels good to run, and is energy-giving instead of energy-draining
Book A CallWhy Work With Dr Marcela?
Because I've been exactly where you are.
I was 41 when I was diagnosed with ADHD. By that point I'd spent 17 years as a Medical Doctor, 7 years as a British Army Medical Officer, and built several businesses. From the outside, it looked like everything was working.
On the inside, I was exhausted from the performance of it all — the compensating, the masking, the working twice as hard to appear half as consistent.
My diagnosis didn't change what I was capable of. It explained everything I'd already done — and showed me a completely different way to work.
I didn't need more discipline. I needed a different operating system.
That's what I help you build.
I bring the clinical rigour of a medical doctor, the leadership experience of a military officer, and the lived reality of an ADHD founder who's figured out how to make it work — not by fighting her brain, but by finally working with it.